The customer rarely buys what the business thinks it sells him.

The customer rarely buys what the business thinks it sells him.

Peter Drucker

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2017 November 09	Link: https://books.google.com/books?id=BCaTDAAAQBAJ&pg=PA87&dq=The+customer+rarely+buys+what+the+business+thinks+it+sells+him.+peter+drucker&hl=en&sa=X&ved=0ahUKEwiUj_HkxvjVAhUCv7wKHYyHC_8Q6AEIPzAE#v=onepage&q=The%20customer%20rarely%20buys%20what%20the%20business%20thinks%20it%20sells%20him.%20peter%20drucker&f=false	Image evidence

American business consultant

November 19th, 1909 - November 11th, 2005