If you are writing about baloney, don’t try and make it Cornish hen, because that’s the ...

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If you are writing about baloney, don’t try and make it Cornish hen, because that’s the worst kind of baloney there is. Just make it darn good baloney.

Leo Burnett

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Leo Burnett

American advertising executive

October 21st, 1891 - June 7th, 1971

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@LeoBurnett