Yvon Chouinard

Even if he or she isn’t aware of it, every individual spends an entire lifetime creating and evolving a personal image that others perceive.

Yvon Chouinard

Function must dictate form.

Yvon Chouinard

Going back to a simpler life based on living by sufficiency rather than excess is not a step backward. Rather, returning to a simpler way allows us to regain our dignity, puts us in touch with the land, and makes us value human contact again.

Yvon Chouinard

Most of the damage we cause to the planet is the result of our own ignorance.

Yvon Chouinard

Once you educate yourself, you’re left with choices.

Yvon Chouinard

One thing I did not want to change, even if we got serious: Work had to be enjoyable on a daily basis. We all had to come to work on the balls of our feet and go up the stairs two steps at a time.

Yvon Chouinard

The goal of climbing big, dangerous mountains should be to attain some sort of spiritual and personal growth, but this won’t happen if you compromise away the entire process.

Yvon Chouinard

Traveling is my form of self-education.

Yvon Chouinard

You ask me about the past, you ask me about the future, the only way to be happy is to be living right now.

Yvon Chouinard

Work had to be enjoyable on a daily basis.

Yvon Chouinard