Yvon Chouinard

Real adventure is defined best as a journey from which you may not come back alive, and certainly not as the same person.

Yvon Chouinard

Sometimes good ideas spring from having a sense of where you want to go, of having a vision of the next level of products.

Yvon Chouinard

The more you know, the less you need.

Yvon Chouinard

The secret to happiness is to be working at your passion. If you want to be miserable, lead a desperate life like everybody else where they drag their asses to work everyday because they hate their job.

Yvon Chouinard

The word adventure has gotten overused. For me, when everything goes wrong – that’s when adventure starts.

Yvon Chouinard

To do good, you actually have to do something.

Yvon Chouinard

Uncurious people do not lead examined lives; they cannot see causes that lie deeper than the surface.

Yvon Chouinard

It’s okay to be eccentric if you’re rich; otherwise you’re just crazy.

Yvon Chouinard

A master in the art of living draws no sharp distinction between his work and his play; his labor and his leisure; his mind and his body; his education and his recreation.

Yvon Chouinard

A real capitalist knows that $10 given today does a lot more good than $100 given 10 years from now.

Yvon Chouinard