Steve Jobs

You’re already naked. There is no reason not to follow your heart.

Steve Jobs

You’ve heard of plug-and-play. This is plug, unplug and play. It’s so simple to use, it’s unbelievable.

Steve Jobs

You’ve probably had somebody punch you in the stomach and it knocks the wind of you and you can’t breathe. That’s how I felt.

Steve Jobs

Your customers don’t care about you. They don’t care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.

Steve Jobs

Your customers dream of a happier and better life. Don’t move products. Instead, enrich lives.

Steve Jobs

Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.

Steve Jobs