Steve Blank

Schools reward their students for a combination of intelligence, perseverance, and hard work – in the classroom and on the playing fields. But these metrics don’t help kids understand that great grades are not a pass for a great life.

Steve Blank

Startups don’t fail because they lack a product; they fail because they lack customers and a profitable business model.

Steve Blank

Startups have finite time and resources to find product/market fit before they run out of money. Therefore startups trade off certainty for speed, adopting ‘good enough decision making’ and iterating and pivoting as they fail, learn, and discover their business model.

Steve Blank

Strategy is just an opinion with an exclamation mark.

Steve Blank

The goal of listening to customers is not to please every one of them. It’s to figure out which customer segments serve your needs – both short and long term.

Steve Blank

Too soon you get old, too late you get smart.

Steve Blank

Traditional conventional career advice is useless to startup founders because it’s not a job – it’s a calling.

Steve Blank

A business model describes how your company creates, delivers and captures value.

Steve Blank

As an entrepreneur, my problem was that I had too many ideas.

Steve Blank

At some major events – your birth and death, for example – while you may be the center of attention, the events are managed by others and are more important to the people around you.

Steve Blank