Simon Sinek

Managers expect us to work hard out of obligation. Leaders inspire us to work hard with pride.

Simon Sinek

Managers look over our numbers and our results. Leaders look over us.

Simon Sinek

Many in leadership positions talk about doing what’s right. But only the true leaders actually do it.

Simon Sinek

Money is a short-term result that incentivizes short-term decision making.

Simon Sinek

More information is always better than less. When people know the reason things are happening, even if it’s bad news, they can adjust their expectations and react accordingly. Keeping people in the dark only serves to stir negative emotions.

Simon Sinek

My own career is a case study for what I believe in.

Simon Sinek

Never opt for change simply to leave something you don’t like. Change works best when you go toward something, even if it is the unknown.

Simon Sinek

Nike doesn’t want to make products for everyone – they want to make products for champions.

Simon Sinek

Offer your strengths to others and you’ll be amazed how many people offer their strengths to you.

Simon Sinek

Our need to belong is not rational, but it is a constant that exists across all people in all cultures.

Simon Sinek