Sara Blakely

I didn’t like the way it looked in white trousers, and I couldn’t find anything to work underneath them.

Sara Blakely

I didn’t want women to walk out of the dressing rooms feeling depressed and wanting a cocktail.

Sara Blakely

I have this system where if I buy three or four new things, I give away three or four things. Sometimes, it’s a very painful system, but shopping is even better when you know that someone else who needs it will be getting. Keep the clothing karma going, I say.

Sara Blakely

I shopped for body shapers for the first time in my life and I was horrified. They were thick – it was like wearing workout clothes and they all had a leg band on one side that showed through the pants.

Sara Blakely

I took a Fear of Flying class, and I always missed the class, because I was always flying.

Sara Blakely

I was trying to convince all these men to try to make a product that they didn’t even wear! Or if they did wear them, they were not admitting it! There was the problem right there. No wonder their hosiery was so uncomfortable.

Sara Blakely

I’ll mix a lot of things. I’ll wear a Temperley dress with flip flops, or I might be in head-to-toe Gucci and have on a ring that I got from a gumball machine for 50 cents.

Sara Blakely

I’m obsessed with the customer. I am the customer. I really don’t think you can go wrong if you don’t take your eye off of that. Serving the customer. How does she feel? I feel like the fashion industry has cared a lot about how we look but not about how we feel.

Sara Blakely

I’ve always had that gratitude that I had the opportunity to pursue my potential. So I think my story says that, when women are given the chance and the opportunity, that we can achieve a lot. We deliver. We can make the world a better place, one butt at a time.

Sara Blakely

I’ve always leaned toward a feminine, funky style, even in business settings. I used to paint my nails blue in 1993, before it was mainstream.

Sara Blakely