Malcolm Gladwell

The answer is that the success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts.

Malcolm Gladwell

The goal of storytelling should be to make stories as ubiquitous as music.

Malcolm Gladwell

The injunction to be nice is used to deflect criticism and stifle the legitimate anger of dissent.

Malcolm Gladwell

The powerful and the strong are not always what they seem.

Malcolm Gladwell

The same qualities that appear to give them strength are often the sources of great weakness.

Malcolm Gladwell

The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts.

Malcolm Gladwell

The trick to finding ideas is to convince yourself that everyone and everything has a story.

Malcolm Gladwell

The world we could have is so much richer than the world we have settled for.

Malcolm Gladwell

There are exceptional people out there who are capable of starting epidemics. All you have to do is find them.

Malcolm Gladwell

There are moments, particularly in times of stress, when haste does not make waste, when our snap judgments and first impressions can offer a much better means of making sense of the world.

Malcolm Gladwell