Jeff Bezos

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

Jeff Bezos

If you make customers unhappy in the physical world, they might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.

Jeff Bezos

If you only do things where you know the answer in advance, your company goes away.

Jeff Bezos

If you think about the long-term then you can really make good life decisions that you won’t regret later.

Jeff Bezos

If you’re not doing something that people will remark on, then it’s going to be hard to generate word of mouth.

Jeff Bezos

Life’s too short to hang out with people who aren’t resourceful.

Jeff Bezos

Lowering prices is easy. Being able to afford to lower prices is hard.

Jeff Bezos

No business can continue to shrink. That can only go on for so long before irrelevancy sets in.

Jeff Bezos

People who are right most of the time are people who change their minds often.

Jeff Bezos

The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works.

Jeff Bezos